Case studies · with real screenshots
Numbers that
speak for themselves.
M the Agency is a Barcelona marketing agency working with real estate professionals, private clinics and professional firms across Spain. These are our documented cases — each with a methodology sheet that explains what every figure measures and what it does not. No promises: data.
Judith · Realtor Barcelona
Personal brand + content + owner acquisition · Since May 2025
The challenge: Turn a great agent into a known name in her market — and turn that visibility into owners who choose her to sell.
What the figures measure: Figures are cumulative since May 2025. The published Metricool screenshot covers only March–September 2026 (+5,834 followers in that window). No ad spend. We do not publish the number of exclusive listings: we do not measure it ourselves and we do not invent it.
Full case, in Spanish+12,000
Instagram followers, starting from 400
+10,000
TikTok followers, from zero
×55
total audience growth with viral videos
Hablando de Hipotecas
Brand built from scratch + content + custom CRM · Client project built from zero with its founder
The challenge: Create a reference brand in the crowded mortgage market from nothing, convert the audience into qualified leads every month, and build the website and CRM to manage them.
What the figures measure: Leads are qualified enquiries registered in the CRM (web forms and messages with situation and amount), counted monthly — not closed deals. Search Console screenshot: last three months to September 2026 (742 clicks, 78,100 impressions; SEO work started late July 2026). 940+ people advised is a cumulative CRM figure. Closed deals and revenue belong to the client and are not published.
Full case, in Spanish+300
qualified leads every month
+3.5M
video views
+17,000
new followers
Cliniem
Full social media management + Meta, Google and TikTok Ads · Social since June 2025 · Ads since November 2025
The challenge: Raise the digital presence to the level of the clinic, optimise the advertising budget and grow patient volume — spending better, not more.
What the figures measure: −50 % compares monthly ad spend after we restructured the campaigns (from November 2025) with the period immediately before. ROAS = revenue attributed to campaigns ÷ ad spend. Social growth (+15,000 followers, +350 % average views) is a brand metric shown separately from business metrics. Absolute spend, lead and revenue figures are confidential.
Full case, in Spanish−50%
ad spend, with a better ROAS
+45%
leads and appointments from campaigns, with half the spend
+15,000
new followers
Full case pages, screenshots and methodology sheets are published in Spanish. Happy to walk you through them in English on a call.
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